In this video, we run through a few of the ad types that worked back then and compare them to podcast ads. Also, we go over some ways that podcasts could advertise more effectively using lessons from 1950s TV.
In the 1950s, it was common to see shows like “Colgate Comedy Hour” and “Kraft Television Theater“ – heavily brand-driven shows sponsored by a single brand.
Check podcast ads in the 1950s vs. today:
Content from this video:
- Music by Handsalmon.
- AdAge article about 1950s Ads.
Shows:
Podcasts:
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About The Author
Alex Berman is the founder and chief content creator of X27 Marketing.
He is passionate about promoting efficient B2B lead generation channels and executing on data-driven strategies for his clients.
