Ken Davenport is a Tony Award-winning Broadway and Off-Broadway theater producer, blogger, and writer. Ken founded Davenport Theatrical Enterprises (DTE) in 2004, and creates, produces, and manages shows under that business. Since its founding, DTE has expanded to other areas of the theater business. It now houses Broadway Genius Group Sales, a group sales agency for Broadway and Off-Broadway shows; DTE Agency, a theatrical marketing agency; and DTE Management, a general management division.

He has also written several books and e-books on Producing, Broadway investing, and raising money for shows. Ken’s blog and podcast, The Producer’s Perspective, has garnered international attention and has been featured in Vanity Fair, New York Magazine, The Gothamist, and more. Besides producing his own projects, Ken has been an Executive Producer and Consultant on many other Broadway and Off Broadway projects.

This show is sponsored by X27 Marketing. Get the sales and service agreement (free client contract template) X27 Marketing uses to close business HERE. [$1,000 value]

In this episode you’ll learn:
  • [01:10] How does Ken feel about his achievement
  • [01:40] 2 types of producers
  • [02:20] Can you tell if your project is going to be good in advance?
  • [03:50] How to get feedback on your theater shows
  • [05:12] Importance of collaboration behind a theater show
  • [06:25] Theater shows require maintenance
  • [06:58] How Ken uses dial testing to see if the audience likes his shows
  • [09:40] How has Ken’s podcast affected his career
  • [11:00] Biggest takeaway Ken got from one of his podcast guests
  • [12:00] How did Ken put together a first ever crowd funded Broadway show
  • [13:45] What did Ken learn when he live streamed one of his shows
  • [15:25] Process behind getting your show out there
  • [17:00] Broadway is booming
  • [18:20] How can someone build a career like Ken’s
  • [20:00] Finishing is as important as starting is
  • [21:00] 1 out of 5 shows on Broadway recoup their investment
  • [22:10] You have to have multiple projects going on at once
  • [23:00] How to deal with doubt and fear of failure
  • [24:30] Everyone has flops
  • [25:45] How often is Ken getting pitched
  • [27:00] How to get Ken’s attention
  • [28:02] No one cares about your projects more than you do
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About The Author

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Alex Berman is the founder and chief content creator of X27 Marketing. He is passionate about promoting efficient B2B lead generation channels and executing on data-driven strategies for his clients.