Marcus Taylor is a British Internet entrepreneur and the founder of Venture Harbour, a company that has built a portfolio of eight successful online businesses across the advertising, travel, finance, and music industry. He is also Founder & CEO of Leadformly – a tool that makes building high-converting lead generation forms quick and easy.

In this episode you’ll learn:

  • [01:15] What are some of the biggest mistakes agency owners do using lead forms?
  • [03:07] Should you use long or short lead forms?
  • [05:11] What do all the businesses owned by Venture Harbour have in common?
  • [07:45] What is the main traffic source for Venture Harbour businesses?
  • [08:21] How to approach the SEO strategy when you’re launching a new business?
  • [10:19] How to come up with different SEO keywords?
  • [11:36] How to create many articles for SEO purposes?
  • [13:00] What’s the SEO process after writing an article?
  • [11:56] How much should you be paying for an article?
  • [19:42] Marcus’ two favorite companies he owns?
  • [21:10] What metrics Marcus looks for, performance wise, in his businesses?

Links mentioned:

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Podcast production done by BrandedPod.

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About The Author

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Alex Berman is the founder and chief content creator of X27 Marketing. He is passionate about promoting efficient B2B lead generation channels and executing on data-driven strategies for his clients.