B2B stands for business to business – they are companies that sell big ticket (expensive) items directly to companies.
B2C stands for business to consumer – these companies sell a large amount of items to general people. Think clothing, watches, etc.

About The Author

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Alex Berman is the founder and chief content creator of X27 Marketing. He is passionate about promoting efficient B2B lead generation channels and executing on data-driven strategies for his clients.